Amobee lands Moto, Cisco investment

Mobile ad company has announced its landed new investment from the likes of Motorola and Cisco, along with more cash from previous investments Telefonica, Vodafone, Accel Partners, Globespan, and Sequoia Capital. No official word on how much the round is, but it’s thought to be in the region of $22 million.

The company, which sells telco-grade ad serving, already has operators including Vodafone, Telefonica and Orange on its books as well as heavyweight customers like Coca Cola signed up. Getting Cisco and Moto on involved will doubtless give Amobee a boost with their collective handset and software experience, not to mention the cash.