Ericsson Unveils Its Presence-Enhanced System, Says 'Me Too!'

Closing out the Mobile World Congress, Ericsson has unveiled its Multimedia Communication Suite, which will be integrated into newer devices such as the W760. The suite is part of the address book and allows users to control the flow of information to friends, including presence with avatars, photos, and will even allow users to share applications.

According to Claes Odman, head of Multimedia Solutions at Ericsson, “We see from studies that the communication patterns are changing, messaging type of services is dominating and the demand for enriched communication is here. With our Multimedia Communication Suite we can take the consumer experience one step further, making it easier with intuitive interface and allow people to communicate in a richer way.”

Sounds good to me. Also encouraging is the fact that MCS is in line with the industry standard of Rich Communication Suite, which is a group of operators, infrastructure, and handset manufacturers which have joined up to make sure the future of mobile communications is interoperable between each other.