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Introducing the Gmail app for iPhone, iPad and iPod touch and killing the BlackBerry app

Right then, have a read of this — it’s direct from the Google blog post announcing their Gmail apps for iOS:

Waiting. Walking. Watching TV. Working out. Winding down. Waking up. We check email pretty much everywhere these days. And when we do, we want easy access to our important messages so we can respond quickly and get back to life — or slinging birds at thieving green pigs.

With that in mind, we’ve created a new Gmail app for iPhone, iPad, and iPod touch. We’ve combined your favorite features from the Gmail mobile web app and iOS into one app so you can be more productive on the go. It’s designed to be fast, efficient and take full advantage of the touchscreen and notification capabilities of your device. And it’s one more reason to switch to Gmail.

via Introducing the Gmail app for iPhone, iPad and iPod touch | Official Gmail Blog.

Why the obsession over apps for iOS when there are 70 million folk with a BlackBerry whose Gmail app you’re about to kill?

Fascinating.