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Israel using text messaging to call up reservists

Link: BBC NEWS | World | Middle East | Israeli reservists ready for action.
Eagle eyed Alex spotted this one burried on the BBC News site…

As the war continues, more reserve soldiers have been notified to expect a call-up.

Many are told by a phone call, others get a brown envelope through their post boxes, while some get a text message sent to their mobiles.

As Alex said in his mail, this is a good, efficient use of the medium.