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Forbes picked up my NFC piece

Thanks to Parmy Olson over at Forbes who picked up my NFC/Apple piece the other day.

Here’s what Parmy quoted:

For now, however, Nokia has to endure with the sort of NFC-hype it has never been able to generate, despite its best efforts to invest in the technology.

Ewan over at Mobile Industry Review says that “once Apple integrates NFC into their devices, it will be game over for every other provider in the marketplace.” He points out that it doesn’t matter if there are a good few billion people in the world who will never be able to afford an iPhone — they are outside the United States. And while Apple isn’t commenting on its reported NFC plans, Ewan expects that the commentary from Richard Doherty, director of consulting firm Envisioneering Group, in Bloomberg’s news report today was, one way or another, authorized by Apple.

via Mobile Payments: How Apple Could Steal A March On Nokia. Again. – Parmy Olson – Disruptors – Forbes.