Mobile Industry Review Show - Episode 25
Episode Twenty-Five hits your screens this morning from Charlotte Mews, just off Charlotte Street — centre of Her Majesty’s Media Empire. There’s a heck of a lot of advertising and media companies based in the area. And a very nice Pizza Express that I have frequented for years.
Originally we were aiming to record the episode from the Mobyko party — but due to a clash of schedules (they’ve changed their party to this week, we’re alas, not all in the country next week), we had to find another location.
Instead of roughing it out in the city of London, we selected an office. Dan’s new office, actually. (They’ve taken some space courtesy of mobile marketing geniuses, Sponge Group — one of their co-founders features in the opening credits actually). We were thus mercifully free of wind noise, chavvy girls trying to get on TV and general street hubbub. As a result, we haven’t any normob-walkabouts this time.
But we’ve got something better: Dan Lane and James Whatley arsing about trying to get a Poloroid PoGo mobile photo printer to work. ( 08:53 )
They both steadfastly refused to read the graphical instructions (James wavered now and again) and for a good 50 minutes or so, pressed buttons, slammed fists, criticised Nokia’s Bluetooth implementation — and so on — as the Poloroid refused to work. ( 10:28 )
That is, until we actually gave it a full 15 minute charge. Then it worked perfectly. ( 13:59 )
We filmed the whole shebang and it is a magical RTFM tour de force. (Read the flocking manual).
Special Guest this week is Ed Hodges. Ed kindly stood in for Ben, despite — monentarily — forgetting Ben’s surname. (“It’s Smith!” screamed Dan at a slightly peturbed Ed, “It’s the most generic surname, how can you forget Smith?”)
We’ve also got a cameo from Phoneboy (AKA Dameon — see if you can spot him), we try out the Cellranger Cell Booster ( 03:05 ), James explains how the N78 requires him to carry just one phone nowadays ( 19:44 ) , Ed explains his upcoming special-assignment for MIR ( 04:42 ), Dan compliments Phoload.com ( 18:33 ), there are some competitions, we have some brief Sony Ericsson news ( 06:20 )and we check out some Nokia mobile speakers ( 06:53 ).
Plus: A lot of people simply don’t believe me when I tell them that Dan Lane has got a RFID chip embedded in his arm. This week we prove it. He uses his wrist and and RFID sensor to unlock his computer in a live demonstration. ( 16:49 )
Watch out for James Whatley riding passenger on a motorcycle too. ( 22:17 )
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