Mobile Interactive Group appoints Ben Cusack

This just in…

Mobile Interactive Group appoints ex – O2 UK Ben Cusack as Group Creative Director

Appointment to incorporate creative & corporate strategic responsibilities across MIG, 4th Screen Advertising and Jigsaw

Mobile Interactive Group today announces the appointment of Ben Cusack as Group Creative Director. The unique role will see Ben lead creative strategy within MIG, the UK’s fastest growing digital media company and its sister companies, mobile advertising agency 4th Screen Advertising (www.4th-screen.com) and digital solutions agency Jigsaw (www.digital-jigsaw.com).

Throughout the mobile advertising and content industries Ben is widely regarded and respected as one of the most inspiring and creative minds. With over 10 years experience in the mobile sector, Ben has worked on a range of accounts for some of the largest brands including Channel 4, Nokia and Associated News & Media group enabling them to interact directly with millions of consumers on a global basis.

Following his success in pioneering the mobile content business with Zed, Ben subsequently spent three years at O2 UK driving content and advertising revenues across O2’s media channels. He has also championed several award winning campaigns and products, including Best Viral Campaign for Channel 4 in April 2007.

Barry Houlihan, CEO, Mobile Interactive Group said: “Ben has an incredible track record and has demonstrated award winning creative entrepreneurship in the mobile space. His in-depth knowledge of digital and mobile technologies and his understanding of the media markets make him an incredible asset to the MIG management team.”

“In his group role, Ben will initially be focusing on existing group clients to incorporate new revenue generative ideas and to drive corporate creative strategy.

We are rapidly expanding our management teams across the businesses this year to support our aggressive growth plans.”

Congrats Ben!