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Mumbai text social network halves cost of commute with car pooling

Link: Mumbai social network organizes car pooling – NDTV.com – News on Mumbai social network organizes car pooling

Not only does it allow you to hitch a ride to work but also reduces traffic congestion and pollution.So how does it work – You send an SMS to the number 8888 and they will club various people headed in the same direction together.”For the first three months this service is free of charge and then there is an annual membership fee of just Rs 350,” said Joshua D’souza, Member, Mumbai Environment Social Network.

I like the concept a lot — although I can’t see many Londoners reacting well to something like this!