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MWC 2012 video: Fjord's Olof Schybergson talks to MIR

MWC 2012 video: Fjord's Olof Schybergson talks to MIR

I was delighted to have been able to meet with Olof Schybergson, top man at uber-agency, Fjord.

Fjord is known in the right mobile circles as being amongst the best in the business. Serious people nod in a purposeful manner when you use phrases like, “We got Fjord working on that.”

The company’s mission statement headline explains what it does rather eloquently: Fjord builds transformational digital services.

BBC iPlayer mobile? That was them. The native Flickr app on Windows Phone? Fjord. And Flirtomatic — the most successful mobile dating site bar none? Conceived and created by Fjord.

A key point is that you typically won’t find Fjord doing the actual coding. That’s not their bag. Instead they focus on strategy, thought, creativity and delivery.

Let’s hear from Olof: