o2's ridiculous 'unlimited' data is LIMITED to 200mb

Well I suppose it’s good news. o2 has been dragged, KICKING, SCREAMING, like an ultra annoyed, petulant I’m-right-you’re-wrong child, to the altar of unlimited.

David Long at ZDNet is rather unimpressed.

When O2 announced it’s tariffs for the Apple iPhone they conveniently skipped over what they meant by unlimited data by saying that “it was subject to their fair use policy” that allowed upto 1400 internet pages per day to be viewed. What they don’t tell you is that in O2s opinion each page would only be 4-5kb in size each as their limit is 200mb per month.

Strange that the O2 homepage is over 33kb and BBC is 22kb and that is without images of flash units which if included would likely more than double the file size.

I read the ‘unlimited = 1400 internet pages/day’ bit when they launched the iPhone in the UK and did the virtual equivalent of a shoulder shrug.

o2 make far too much money from mobile data — and have far too many stupid, stupid, stupid subscribers (content to pay the idiot rates) to be persuaded otherwise. Right on, o2! Milk’em. That is, after all, what the shareholders demand! They’re not a charity.

So it’s nice to call it unlimited…. but… well, it’s stretching the truth a little isn’t it? ‘Unlimited’ with a 1gb fair use policy is a lot more believable.

T-Mobile or 3UK, much, much better value alternatives starting at 1gb of inclusive data.