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PlayBook advertising: "Yeah. You should have waited."

You should have waited

I burst out laughing when I saw this poster at Manchester Piccadilly Station last night. There’s a load of them spread out across the concourse. I know the photo is particularly bad because of a rather bright light in the way — sorry — however I wanted to capture it for posterity.

The poster reads: “Yeah. You should have waited.” in big big bold blue text, with, “Available from 16 June” underneath.

Smart.

I very much like the bold approach!