Porto Media looks neat; now just add mobile

I came across Porto Media whilst I was sat on the Heathrow Express this afternoon in a promotional video by IBM. (You can, incidentally, see the video here… IBM haven’t quite entered the 2.0 age — the video is simply a Quicktime download link so I can’t embed it here).

Here’s how it works:

The Movie Key is a USB stick. You plug it into these ATM style ‘moviepoint’ machines and download your movie of choice there and then. Smart.

It’s using Microsoft Windows digital rights management stuff so the movie will expire after a few days and the movie companies can relax about content control.

The thing that struck me when watching the video was that it would be rather convenient to use your mobile instead of a USB Stick. Theoretically speaking, actually, you could probably get a Nokia N95 8Gb to work with this service. You’d have to wait a little while for the movie to download to it though, even by USB… it’d probably take ages.

Still, i like the concept of being able to ‘plug my mobile’ into a moviepoint ATM and rent a few movies to watch at home later on. Or on the plane. Or wherever.