Qtags go live with Popeyes restaurants

Hot off the back of going live with Red Robin restaurants, Qtags have just announced that they’ve signed Popeyes restaurants.  Get in!  Congratulations to the Qtags team.  They really are pushing to introduce mobile into sensible, smart areas. 

Here’s a quote from the release:

Popeyes® Chicken & Biscuits, a division of AFC Enterprises, Inc. (NASDAQ: AFCE) is spicing up its marketing efforts with the qtags’ short-code text messaging system.

In conjunction with its advertising agency Fogerty Klein Monroe, the Atlanta-based restaurant chain is adding the qtag ‘popeyes’ to outside signage at 94 Houston-area locations.

Popeyes will display a call-to-action on reader boards outside outlets inviting customers to text ‘popeyes’ to QTAGS (78247). Once texted, the customer will receive a text message reply with instructions on how to redeem free Cajun fries and Medium drink with the purchase of a Chicken Deluxe Sandwich.

So if you happen to live nearby a Popeyes, give this a go and get yourself a free Cajun fries!  Then mail me and tell me what you thought of the Qtags experience.  Incidentally you can get the Qtags press release on podcast too.