Recruitment industry needs to start texting and stop emailing

Link: Discreet SMS.

Futura are Management Consultants to the Recruitment Industry aiding organisations in the recruitment of experienced consultant and managerial personnel. Head-hunting, search and selection are major functions of Futura’s business and so the need to communicate information discreetly about roles and interviews is imperative.

Contacting people by email is not an option since emails are constantly scanned and can be read by the IT support staff. Contacting people by phone is not always appropriate since Managers/colleagues can overhear conversations. SMS however is ideal since it cannot be picked up by others; it is less intrusive than a phone call and can be responded to at a suitable/appropriate time. Confidentiality is the key!

Another Mediaburst related post but it’s relevant: Now and again I get calls from recruitment companies and consultants. They are invariably received at the MOST INCONVENIENT times. That’s how it happens, isn’t it? You’re sat in the cinema and you get an urgent call from a recruitment chappy. Or you’re in the middle of a pitch to a client. Or worse, they send an email to your corporate address – which, if you work for a big, ugly Fortune 500 or similar, is not only being scanned by the Government but also a few chaps sat in IT support.

‘Why OH Why don’t you text me?’ I ask them.

The response is exactly the same as that IBM Spinning-Logo advert. Do you remember that one? Two consultants pop by their client and show off a website with a spinning logo or a flaming logo. The client comes back at them saying that the logos are all very well, but, you know, wouldn’t it be good if the website could tie together inventory, billing, logistics and the like. (I paraphrase).

The two consultants look at each other, then look back to the client and say, ‘We don’t know how to do that.’

Well that’s what I generally get from recruitment consultants. Seriously, they should definitely adopt text messaging to connect discretely with possible targets.

So I’m encouraged that Futura Management Consultants have adopted such a system (from Mediaburst, in this case) – as per the above quoted case study.