Ringleader Digital Gathers Up $6 Million From W2 Group

Ringleader Digital, formerly MoPhap, recently got an extra load of $6 million in capital funding led by W2 Group. Ringleader Digital is building out a premium mobile advertising solution that focuses on maximizing the types of ads sent to mobile devices, to ensure compability and flexibility for advertisers.

By creating an ad network that delivers based on the type of handset and what that device is capable of, Ringleader makes it easy and simple to get the right ads to the right device, without needing to segment a campaign or work with multiple providers and carriers. Previous clients include Best Western, Absolut, and Blu-Ray.