TeleSign launches Smart Verify

TeleSign, a company that develops mobile identity solutions, earlier this month announced the launch of TeleSign Smart Verify, a new unified API that simplifies end-user verification and two-factor authentication (2FA) for online and mobile app-based accounts to help prevent fraud and stop account compromise. TeleSign Smart Verify uses a proprietary “Smart Decision Engine” that provides a configurable workflow to determine the optimal sequencing of verification and authentication methods – choosing between SMS, voice or push notifications.

TeleSign simplifies end user verification for users and developers

“As online fraud continues to surge, it is more critical than ever to verify the identity of those registering and accessing online accounts,” said Steve Jillings, CEO TeleSign. “Smart Verify brings to bear the full power of TeleSign’s product portfolio with a single API. The end result is that our customers can verify end users and stop account compromise in real-time and in the most reliable, cost-effective manner available.”

With TeleSign Smart Verify, developers can:

• Build Simple Integration of Intelligent Workflows – With a single API, developers can utilize a configurable verification workflow based on industry best practices and without the need to integrate multiple APIs.
• Reduce Fraudulent Activity – Detect potential fraud with patented real-time analytics of a phone number’s attributes, usage and fraud history to automatically determine if a verification process should proceed.
• Manage Verification Costs – Use the optimal verification methods in each scenario, such as push notifications to mobile app users instead of SMS messages, and eliminating SMS messages being sent to non-SMS enabled numbers.
• Gain Better Visibility – Track user verification and authentication activity as well as costs incurred with a single reporting tool.

Smart Verify combines multiple TeleSign products, including PhoneID, Push Verify and SMS & Voice Verification, into a single, unified API that uses the proprietary Smart Decision Engine to help increase completion rates and better manage costs all while minimizing the development effort needed to get started.

Developers who implement TeleSign Smart Verify also receive access to a world-class global support network and industry expertise, via TeleSign’s “Smart Start Services”. This client service includes integration best practices, user experience consulting, detailed documentation and ongoing 24/7 global support.

TeleSign Smart Verify is available today around the globe and can be easily embedded into new or existing Web and mobile app-based platforms.

Learn more about TeleSign Smart Verify and get full product details by visiting https://www.telesign.com/smartverify.

About TeleSign

TeleSign is one of the leaders in mobile identity solutions, helping customers secure more than 3.5 billion end user accounts worldwide and prevent registration fraud, while improving user experience and managing costs. TeleSign delivers account security and fraud prevention with two-factor authentication based on each user’s mobile identity (phone number, device and behavior) and driven by real-time, global intelligence, including reputation scoring and device data.

Mobile Industry Review would like to thank TeleSign and Rufus Jay of 3-monkeys.co.uk for providing us with the information used in this article.