Turn on your Bluetooth at the bus stop
Here’s a close up —
The text rreads:
“Turn on your bluetooth to get free classic commentary or go to bbc.co.uk/worldcup/”
Sadly, I didn’t turn on my bluetooth as I was on a schedule. Plus there were a few people at the bus stop as well, who were already giving me strange looks for taking pictures of the posters. I didn’t want to hang around.
I wonder what happened?
I imagine that if you activate your bluetooth, the technology behind the poster will then…. what? Send you an audio clip of some classic world cup commentary? Dunno. I reckon that’s what would happen.
Neat. Pretty neat. If I was waiting for the bus, I’d have definitely done it.