Virgin pay as you go phones in Superdrug?

A while ago, I don’t recall when — maybe 2-3 years ago — Hutchison Whampoa, owners of 3, the 3G mobile network operator (and operators of 3UK) purchased a chain of 900 drugstores here in the UK.

Why? Well, they’re big in health and beauty (See the Hutch site for more details). There was another reason: The 900 store chain could almost overnight get 3UK out to every high street. As a result, almost every Superdrug you can find has a 3UK concession stand, or in smaller outlets, a series of shelves featuring the 3UK pay as you go offering.

Imagine my surprise, then, when I walked by the Superdrug on Charing Cross Road, centre of London, and saw a Virgin Mobile concession stand right there.

Instead of snapping a picture, do you know what I did? I QIK’ed it! See above for my rather mumbled video explanation.

I thought it would be a good idea to do a video rather than snap a photo; although I didn’t recognise just how much of a fool you look with your E90 pointing at a shop window with it’s red ‘record’ light on whilst you chat away. That’s why I’m mumbling. Folk on the street were doing rubberneck looks at me as I recorded.