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Why mobile operators need to have blog relations

Have a read of Mark’s post here — he’s managed to get his Slingbox working with his X-Series handset. I need to have a go at doing this. Still haven’t got round to getting a slingbox!

Mark had a few technical issues which, as he explains, were resolved by Darren of the X-Series blog.

Without Darren, without the X-Series blog, most of us would suffer in silence. If you’ve got an issue or a question about Three or X-Series, he or his colleagues will answer it personally or on the blog.

Now, if you’ve got an issue with T-Mobile? Screw you. Question about Vodafone? Piss off. Query for o2? No thanks. None of them offer anywhere near the service level of Three’s X-Series blog. It’s all about being able to access passionate people who want to help. That is NOT the customer services team. It’s their job to handle price plan queries and billng questions for the masses. We are all sufficiently well versed with call centres to know that they’ll have difficulty answering my highly technical ‘does it work with X or Y’ or ‘can you do X with it?’ query. Nice to know you can mail Darren.

… And that he wants to help.

Anyway check out Mark’s post…

Link: Gone Ballistic

Before I finish, I have to give credit to 3 and especially their customer service hero (and X-Series blogger), Darren, who went above and beyond to solve my issue.