Yahoo Mobilizes in Latin America
Yahoo! has announced a partnership with America Movil to bring mobile services to customers across 16 countries in Latin America. America Movil will be using Yahoo! OneSearch as the default serach service across its wireless services, and Yahoo gets big access to Latin America.
With 143 MILLION wireless users throughout Latin America, America Movil is definitely a huge player, and it’s about time Yahoo! did something to get in really IN the mobile arena. This agreement puts them at the forefront of 143 million users’ mobile web experience, and will go pretty far in securing a large foothold in that market. Good job, Yahoo!.