Online shopping via text...?

Link: �SMS: Online Shopping via SMS on Mobile Phones – Digital-Lifestyles.info.

Don’t be fooled: natural language doesn’t mean speech; and Num�ro isn’t referring to speech recognition, when it says it has found a method of "entering a new phase in shopping… an intelligent SMS technology for retailers that can understand unstructured text messages – or plain English – allowing customers to shop from their mobile phones."